AI avatars bring scripts to life, delivering your message with professional polish – no camera or studio required.
AI avatars explained
AI avatars are digital characters that can be animated to speak with natural expressions. Think of them as your on-demand presenters.
How AI avatars work in Vids
Just select an avatar, add your script, and direct their delivery and actions to generate a video in minutes.
Types of AI avatars available in Vids
Choose from a library of professionally designed avatars or create your own to represent your unique brand and style.
AI avatars explained
AI avatars are digital characters that can be animated to speak with natural expressions. Think of them as your on-demand presenters.
How AI avatars work in Vids
Just select an avatar, add your script, and direct their delivery and actions to generate a video in minutes.
Types of AI avatars available in Vids
Choose from a library of professionally designed avatars or create your own to represent your unique brand and style.
Scale video production effortlessly with Vids avatars
Built-in AI avatars in Vids let you deliver engaging, on-message content at scale without manual recording.
Captivate audiences with a custom or personal avatar
Create a personal avatar that looks and sounds just like you, or build a spokesperson tailored to your brand. Use simple prompts to customise outfits and backgrounds, then add built-in captions to maximise your reach.
Take the director's chair with Vids avatars
Direct your avatar's performance with simple prompts. Steer their emotional tone and upload a reference image to have them interact with a product on screen – all while maintaining a consistent face and voice throughout the video.
Script avatars in 24 languages
Localise your videos instantly without re-shoots. Provide a script in the local language, and AI avatars and voiceovers will deliver targeted messages to global teams and customers.
Seamless workflow within Google Vids
AI avatar creation is built into Vids, our AI video creation platform. Easily produce professional videos in a familiar environment using your existing Workspace projects, scripts and media.
Transform your communications with AI avatars
From internal announcements to external campaigns, AI avatars empower teams to quickly deliver polished content consistently.
Product explainers
Present complex information with an engaging speaker that drives customer interest without traditional video production.
Customer outreach
Elevate your sales pitches and proposals with a branded speaker that builds trust and captures client attention.
Tutorials
Deliver comprehensive training with an approachable speaker that provides clear narration, making learning more efficient and accessible.
Announcements
Communicate company updates and news with a familiar speaker to ensure that your message is understood clearly and efficiently by your team.
Avatars in Google Vids are generated using thorough safety and fairness filters to ensure that they avoid real and recognisable people. Additionally, generated videos with avatars are embedded with a SynthID watermark, enabling verification that it is AI-generated content.
Yes. Google Vids offers a diverse library of ready-to-use AI avatars, but you can also create custom avatars tailored to your organisation. Users can brand their avatars by uploading a company logo, choosing a custom background and using prompts to give their presenter an exclusive, on-brand look.
Yes, accessibility is a core principle for Google products, including Google Vids. Videos created with AI avatars in Google Vids can leverage existing Workspace accessibility features, such as auto-generated closed captions, to ensure that your content is accessible to a wider audience. These features help you to meet diverse viewing needs and make your messages inclusive.
Anyone with a Google Account can try preset and custom avatars in Vids at no cost. Advanced avatar capabilities and higher monthly generation limits are included in eligible Google Workspace and Google plans. Learn more in our Help Centre.