Close more Deals with Higher Value.
Which is why coaching happens when there's time, and there's never time. Conversionz gives every rep a buyer who pushes back, at any hour — then scores the real client calls with the same rubric, so you can see whether the practice showed up where it counts.
Every sales team says it coaches. Almost none of them do.
Not through laziness — through arithmetic. The person best qualified to coach is the person you least want off the phone.
Roleplay is scheduled, then cancelled.
It survives right up until a deal catches fire, which is every week. What was meant to be a weekly habit becomes something you did once, before the last offsite.
Feedback is a memory of a call.
"Be more confident. Slow down." Well meant, unmeasurable, impossible to practise against. Nobody improves from an adjective.
Reps rehearse on live clients.
The first time a rep hears a real objection is in a real conversation with real revenue attached. That is an expensive place to learn.
Nobody knows what's slipping.
Skills fade quietly. By the time it shows in the numbers it has already shown up in three lost renewals, and you are diagnosing backwards.
Practise, measure, close the gap.
Three stages, in order. The third is what makes the first two stick.
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Practise against a buyer who pushes back
Voice calls with a buyer who interrupts, deflects, gets impatient, and only gives up the real objection if your rep earns it. Eight to twenty minutes, on their own time, no manager required.
Scenarios cover the whole relationship — cold open through renewal. Most tools stop at the close. That's not where retainer businesses lose money.
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Score the practice and the real calls the same way
One rubric, both sides. Not a general impression — specific behaviours, each pinned to the moment in the transcript where it happened or didn't.
Some of it is measured rather than judged: how long a rep held a silence, whether their pace spiked under pressure. Arithmetic, not opinion.
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Send one thing back, not a dashboard of failures
When a behaviour starts slipping, the rep gets a single eight-minute drill built around that one thing, with the clip from their own call attached.
Capped at two assignments a week, deliberately. A rep with five red badges reads none of them.
Four things you won't find together anywhere else.
01 — It understands how your reps actually talk
Sales calls here switch language mid-sentence, and the switch usually lands on the part that matters — the apology, the deference, the softening before a hard ask. Tools built elsewhere flatten that into English and score your best relationship builders as though they said nothing at all.
02 — Weighted to where the money actually leaks
Most sales training stops at signature. For retainer and subscription businesses, year two is worth more than year one, so most of our scenarios sit after the deal closes: renewals, price increases, scope creep, and the call where results are behind and the client has noticed.
03 — Your objections, not our imagination
Feed in your pricing, your battlecards, your proposals. Scenarios get built from your own material — including the things your reps must never say. Every hidden objection a simulated buyer raises traces back to a line in a document you supplied.
04 — It's a CRM, not a bolt-on
The practice tool and the pipeline are the same product. A scored call already knows which deal it belongs to, what stage it's at, and what was promised last time. Nothing to integrate, nothing to sync, nothing to reconcile at month end.
Built inside a sixteen-year-old agency, from recordings of calls we didn't enjoy having.
Conversionz wasn't designed in a lab. The scenario library started as transcripts of real negotiations, real renewal pushbacks, and real conversations where a client's results were behind and somebody had to pick up the phone. The scoring exists because the alternative — a manager remembering how a call felt — wasn't working for us either.
If a scenario feels uncomfortably specific, it's because it happened.
Built by
an operating agency of 60+, not a venture experiment
Sourced from
real client negotiation and retention calls
Tested on
our own sales and account teams first
Region
designed in Southeast Asia, for how business is done here
Teams where the coaching bottleneck is one busy person.
- Sales leaders — See which behaviours your team has practised, which are slipping, and whether what you taught last quarter is showing up on live calls, without listening to forty recordings to find out.
- Account managers — Rehearse the renewal, the price increase, and the results-are-behind call before you're sitting in one. These are the conversations that decide whether year two happens.
- New reps — Get the first fifty hard conversations out of the way somewhere they cost nothing. Fail in private, ask the question you'd be embarrassed to ask a manager, run it again ten minutes later.
See it run on one of your own calls.
Bring a recording and a pricing sheet. We'll build a scenario from your material and score a real conversation, so you can judge this on your business rather than our demo data.
